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Beauty · Marbella, Spain

FaceStylist runs its booking flow on WhatsApp.

An independent beauty studio in Marbella with a small team and a Booksy-driven calendar. Solwees has handled 93% of all bookings since launch in February 2026, almost entirely through WhatsApp conversations.

Live since February 23, 2026Last updated October 4, 2026@_facestylist_marbella_
1192
Bookings handled
€76,000+
Handled revenue
€64
Avg ticket
15%
After-hours

Before Solwees

Reception time was consumed by booking inquiries during services. Color and treatment work meant the phone often went to voicemail. After-hours messages on WhatsApp piled up overnight, and follow-up the next morning was inconsistent. The team needed every hour at the chair, not at the front desk.

After Solwees

Solwees took over the inbound conversation flow. Clients book through WhatsApp directly into the connected calendar without staff intervention. Reception time stays focused on the client in the chair. Late-night messages get answered and booked while the studio is closed.

How Solwees fits the day-to-day

  • 85% of all Solwees bookings come through WhatsApp. Clients send a request, get back availability and confirmation in the same chat.

  • 15% of bookings are created outside business hours. Before Solwees, those messages waited until morning and many never converted.

  • Voice channel is enabled but rarely used. The salon's clientele prefers messaging, and Solwees handles that natively.

  • Solwees understands service durations and combinations (color, cut, treatments) and books the right time slot the first time.

Annualized run-rate

~1950 bookings/year

Projected from current pace, holding steady through year-end.

~€125,000 in handled revenue/year

Combines tracked transaction data with projected averages on bookings missing recorded prices.

Numbers are based on real Solwees telemetry from the customer's first months. Projections assume current pace continues.

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